Top tier EDM act Flosstradamus has always used the internet as a primary means of spreading their music and message. For the release of their X EP's we used twitter as the primary means of delivering the free EP's to the masses. Fans could get each of the X EP's simply by following @flosstradamus and tweeting #FLOSSX. Our custom built application would then rev up a unique download token and deliver it to the user via twitter Direct Message. The result was a 110% increase in followers over the 3 week campaign and over 70,000 EP downloads.

PROJECT ROLE:
Creative Director / Creative Strategy